This fun campaign was created to help promote awareness and help fund the fight against breast cancer.
Happy October! There’s so much I love about October; cool evenings, crisp morning walks and leaves in dazzling hues of crimson, saffron, amber, persimmon and a zillion other shades I can’t even describe. I love how one by one, they release their grip, spinning and flittering silently to a waiting earth. Chrysanthemums, adorned in cheerful autumn hues greet me from doorsteps, garden beds and window boxes everywhere. October also makes me think of hayrides, pumpkin carving, harvest celebrations, spooks and goblins.
There’s something else really special about October. For the past thirty-one years, October has been designated as Breast Cancer Awareness Month. It’s become international in scope, with a wide variety of organized events including walks, runs and the pink illumination of landmark buildings. All of this is done to increase awareness of breast cancer and to raise funds for research into its cause, prevention, diagnosis, treatment and cure. The campaign also offers information and support to those affected by breast cancer.
When I was asked recently to be participate in KitchenAid’s campaign to promote this worthy cause, I was thrilled. I clearly remember receiving the call years ago, with the news that my mom had breast cancer. Being a nurse (read: knowing too much), I was quite certain that this was the “beginning of the end” for her.
I’m happy to say, I was wrong. She not only survived that incident, but another bout with breast cancer 10 years later. Mom went through two mastectomies and chemotherapy. But guess what? She went on to live a very productive life and died many years later at the ripe old age of 92. I’m so grateful for the research and advances that have been made in this major health battle!
The KitchenAid campaign is called 10,000 Cupcakes, One Great Cause. They way it works is pretty awesome. KitchenAid will donate up to $10,000 to the Susan G. Komen Foundation this October – and you can be part of it! For every cupcake you make and share on Instagram and/or Twitter, they will donate $1. You can enter as often as you want! So you get to have fun in the kitchen while helping this wonderful cause.
Not only that, but the kind people over at KitchenAid have offered to give away the most beautiful mixer you’ll ever have the pleasure of meeting. Yes, one lucky Café reader will receive KitchenAid’s Raspberry Ice Artisan Mixer. It comes with a really classy glass bowl but the giveaway winner will also receive the adorable Pink Polka Dot Bowl.
What are the requirements enter the giveaway? It’s easy! Just participate in the 10,000 Cupcakes campaign by making a batch of cupcakes. Snap a picture with your phone or camera and post it to Instagram and/or Twitter, using the hashtags #10000cupcakes and #cafesucrefarine. Follow The Café on Instagram and/or Twitter, then come back here and let us know in a comment that you’ve shared your cupcakes and followed us. Easy peasy, right?
I’ve already made my cupcakes and posted them over on Instagram and Twitter. You’re going to go crazy, as these are some of the easiest and most delicious cupcakes we’ve ever had. I call them my Easiest, Best Ever Chocolate Cupcakes. I’ll be sharing the recipe tomorrow and the fun decorating technique in a post coming up next week. Here’s a sneak preview:
I’d love for you to participate with me in this 10,000 Cupcakes, One Great Cause campaign. Pull out your favorite cupcake recipe or wait till tomorrow for my Easy, Best Ever Chocolate Cupcake post. I can’t wait to see what you make. Until then, happy baking!
P.S. Want to know more about the 10,000 Cupcakes, One Great Cause campaign? You can check out all the details here. There’s also an incredibly compelling video with breast cancer survivors as the stars.
This giveaway is open to residents of the United States. The deadline to enter is October 18th. How to enter? Just participate in the 10,000 Cupcakes campaign by making a batch of cupcakes. Snap a picture of them with your phone or camera and post it to Instagram and/or Twitter, using the hashtags #10000cupcakes and #cafesucrefarine. Follow The Café on Instagram and/or Twitter, then come back here and let us know in a comment that you’ve shared your cupcakes and followed us. Enter as many times as you want over the next few weeks. (Limit 1 image or video share per person/handle, per day).
Disclosure: I have not been compensated monetarily for this post. I was given the Raspberry Ice Artisan Mixer and Polka Dot Bowl several years ago.